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Job title: Manager / Assistant Manager – Digital Marketing, Martech, SEO & Campaign – B2B IT Services
Location: Bangalore, India (Hybrid)
Department: Marketing / Growth
Reports To: Head of Marketing / Director, Digital Strategy
Experience : 8+ years’ experience
Job Overview:
- We are looking for a highly skilled and data-driven Digital Marketing Specialist with over 8+ years of experience in B2B SaaS and IT services to lead our digital growth efforts.
- This hybrid role, based in Bangalore, is ideal for a strategic marketer who can manage end-to-end digital campaigns, SEO programs, and the MarTech ecosystem while optimizing outreach for the US market.
- Preference will be given to candidates with prior experience in IT Services/BPO and managing digital advertising campaigns targeting the U.S. audience.
Key Responsibilities:
- B2B Campaign Strategy & Execution
- Plan and execute multi-channel digital campaigns with a strong focus on U.S. geographies and enterprise decision-makers. (e.g., Manufacturing, Retail, Technology).
- Lead Google Ads, LinkedIn, Facebook, and programmatic campaigns to drive awareness and qualified leads.
- Manage high-performing retargeting campaigns and content syndication partnerships with B2B platforms.
- Work closely with sales to ensure campaign alignment with account-based engagement and revenue goals.
- Martech Ownership & Automation
- Oversee the marketing technology stack including Salesforce, HubSpot/Marketo/Pardot, CDPs, and ABM tools.
- Design automated lead nurturing journeys based on behavioral triggers, firmographics, and funnel stage.
- Use insights from website visitor tracking tools (e.g., Leadfeeder, Clearbit, Albacross) to identify anonymous traffic and inform outbound strategies.
- SEO & Organic Growth
- Drive organic growth through on-page, off-page, and technical SEO for global visibility, especially in the U.S.
- Collaborate with content teams to ensure alignment with search trends, keyword intent, and site structure optimization.
- Funnel Management & ABM
- Build account-based programs targeting high-value clients in the U.S. with personalized ads, landing pages, and follow-up workflows.
- Continuously optimize landing page performance through A/B testing, heatmaps, and CRO tactics.
- Analytics, Reporting & ROI
- Establish clear KPIs and generate detailed reports on campaign effectiveness, pipeline influence, and cost-per-lead.
- Use platforms like GA4, Power BI, Tableau, and CRM dashboards to track performance and deliver insights for optimization.
Required Qualifications:
- Bachelor’s degree in Marketing, Business, IT, or related field.
- 8+ years of experience in digital marketing, with strong exposure to B2B SaaS/IT services and/or BPO industries.
- Hands-on expertise in running paid campaigns for the U.S. market across Google Ads, LinkedIn, and other platforms.
- Proficiency with marketing automation (HubSpot, Marketo), CRM (Salesforce), and ABM/retargeting tools (RollWorks, Demandbase, AdRoll).
- Strong grasp of SEO, content strategy, and digital performance metrics.
- Hands-on experience with website visitor tracking and behavioral analytics tools.
Preferred Skills & Attributes:
- Prior experience in IT services or BPO digital marketing roles targeting North America.
- Deep understanding of enterprise tech buying cycles and multi-persona B2B journeys.
- Understanding of WordPress CMS and SEO ops.
- Excellent communication and project management skills.
- Knowledge of industry-specific buyer journeys, especially CIO, CTO, procurement personas.
- Comfortable working cross-functionally with sales, presales, and delivery teams.
What We Offer:
- Competitive compensation with performance-linked incentives.
- Flexible hybrid work model in our Bangalore office.
- Opportunity to work with global stakeholders on U.S.-focused campaigns.
- Access to advanced tools and platforms in a mature digital ecosystem.
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Job Level | 10+ Years |
Job title: Finance Manager, Customer Experience
Location: Ultra Lag
Experience: At least 4 years of FP&A experience
Education Qualification: University degree
Roles and Responsibilities:
- Financial planning and analysis, forecasting, reporting, data management
Required Skills & Desired Skills:
- 4–7 years of FP&A experience (business-facing preferred)
- University degree (Finance, B.A., or related)
- Strong skills in Excel/Google Sheets, Anaplan, and NetSuite
- Bonus if you’ve worked with SQL, Tableau, or Snowflake
- Advanced English level (B2+/C1)
- Proven work stability
- Advanced Oral English, Excel/Google Sheets, ERP systems, data bases knowledge, data visualization tools
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Job Level | 1-6 years |
Job title: Renewals Deals Finance Manager
Location: Ultra Lag
Experience: 4-5 years of experience
Education Qualification: University degree
Roles and Responsibilities:
- Perform Renewals quote reviews and approvals
- Supporting Renewal subscription deal analysis
- Ensure deals are reviewed for accuracy, fitness and alignment with policies and strategic initiatives
- Reconcile and analyze install base changes and drivers for subscription changes.
- Maintain a confident, well informed point-of-view to challenge conventional or entrenched views
- Work closely with cross functional teams Including but not limited to Sales, IT, install base
- Perform ad hoc financial analysis to support key business decisions.
Required Skills & Desired Skills:
- BA degree in Finance, Accounting, Economics or equivalent; MBA a plus.
- 4-5 years of progressively complex roles in a financial function with deals analysis experience/understanding; Subscription and/or Service experience a plus
- Strong communication and relationship building skills, with the ability to interpret and summarize data to aid management in achieving operational goals.
- Excellent analytical, decision-making, project management, and financial modeling abilities.
- Ability to manage multiple priorities simultaneously, work well under pressure and adapt quickly to change.
- Revenue Accounting experience
- Intermediate Excel modeling
- PowerPoint Skills is a plus
- Experience with Salesforce
- NetSuite, Tableau software is a plus
- Advanced English level (B2+/C1)
- Proven work stability
- Advanced Oral English, Excel/Google Sheets, ERP systems (Netsuite), data visualization tools (Tableau, Power Point), CRM systems (Salesforce)
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Job Level | 1-6 years |
Job title: Customer Success Partner Coordinator
Location: Ultra Lag
Experience: 2+ years of experience
Education Qualification: Highschool Diploma, project management certifications (plus)
Roles and Responsibilities:
- Proficiency in Salesforce or similar CRM software, along with Google Suite Products.
- Experience working in the IT industry, or related
- Saas model knowledge
- A customer-centric mindset, outstanding communication skills, and keen attention to detail.
- Organization, resourcefulness, and collaboration skills
Required Skills & Desired Skills:
- 2+ years of experience in Account Management, Implementation, Project Management, or Customer Success.
- Great English communication skills (B2+- C1)
- Advanced Oral English, Experience working in the IT industry, or related
- Saas model knowledge
- A customer-centric mindset, outstanding communication skills, and keen attention to detail.
- Organization, resourcefulness, and collaboration skills. Salesforce or related CRM expertise, Google workspace or Microsoft 365
- Bridge customers and internal teams, offering top-notch admin support and guiding the onboarding journey
- Empower teams to maximize our platform’s value through tailored education and insights
- Champion the onboarding process and collaborating across teams to enhance the experience and shape future innovations
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Job Level | 1-6 years |
Job title: Welcome Center Agent
Location: Ultra Lag
Experience: 6+ months in Contact Centers
Education Qualification: High school Diploma
No of openings: 10
Roles and Responsibilities:
- 20%- Answers inbound phone calls from customers, quickly assesses customer needs and proactively provides solutions with a high degree of accuracy. Provides superior customer service while handling inbound calls for product inquiry, order placement, and order follow-up. Documents details of customer interaction into system
- 20%- Drives customer loyalty by providing, excellent service, accurate product and service knowledge to customers and looks for ways to reduce customer effort in ordering, shipping, order inquiry and return/refund experiences
- 20%- Keeps customers informed on the status of their order, reconciles errors in a cost-effective manner, resolves post-order issues such as returns and follows up to ensure all customer needs are fulfilled
- 10%- Where needed, acts as liaison between customer and manufacturer, as well as between customer and freight carrier
- 20%- Meets or exceeds various performance requirements, including but not limited to: customer service skills, accuracy, schedule adherence, speed to resolution, etc.
- 10%- Partners with escalation group to obtain additional order support, customer follow-up, or handling of complex customer cases
Required Skills & Desired Skills:
- Advanced English level
- 6+ months in Contact Centers
- Proven work stability
- High School Diploma
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Submit the form below to apply
Job Level | 1-6 years |
Recruitment fraud alert
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Movate is a merit-based employer and does not authorize any agency or individual to collect money or request a security cash deposit for employment at Movate.
As a job seeker, please be wary of the following guidelines to identify hoax job offers and emails:
- We don’t send job offers from email services like Gmail, Rediffmail, Yahoo mail, Hotmail, and other email ids.
- We never request money for any purpose before, during, or after the hiring process.
- The Movate recruitment team does not collect personal information or sensitive documents like bank account details or credit card information for hiring a candidate.
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For employment verification inquiries, kindly reach out to our dedicated team at employment.verification@movate.com. We’ll assist you in confirming relevant employment details as soon as possible.