Author: Movate Admin
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Outcome-Driven CX in Retail: Paying for Measurable Outcomes
In our highly competitive business ecosystem, customer experience has become integral to competitive differentiation, brand loyalty, and revenue growth. The customers of today expect seamless interactions across discovery, purchase, and post-purchase support. At the same time, retailers are experiencing a plethora of new concerns. As a result, CX investments across retail continue to expand. Enterprises
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AI Governance Framework: The Indispensable ‘Core’ of Enterprise AI Architecture – Part 2
In part 1 of the series, we defined AI governance and covered how the AI era necessitates governance, mitigating risks, and tabulated examples of risk types and respective governance controls. In this piece (Part 2), we’ll delve into the following and conclude stating how AI governance is a board-level imperative. AI Governance Framework in Real-Time
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AI Governance Framework: The Indispensable ‘Core’ of Enterprise AI Architecture – Part 1
We’re well into the throes of the AI revolution. Now is the time to ‘build, manage, scale & sustain’ Responsible AI as you navigate enterprise AI-related risks and compliance maze for strengthening trust. Every function, its operations (fraud detection, marketing, customer service, etc), and workflows seek to ramp up their AI initiatives; AI’s unparalleled efficiencies
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The Consolidation Paradox: Why Leaner Ecosystems Can Still Slow You Down
A major retailer reduces its CX vendor footprint from five partners to three. Procurement declares victory: fewer contracts, clearer accountability, and lower overhead. Six months later, holiday CX scores dip, chatbot containment stalls, and planned AI pilots are pushed to Q2. Operations are stable, but momentum has slowed. This is becoming the new norm in
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On ESG: What Some of Our Leaders Had to Say
Here’s a relook at what our leaders shared about the importance of ESG at Movate. This collection of quotes has been distilled from our previous annual progress report for the fiscal period 2024-2025. “Adopting AI is key to driving operational efficiency, cost savings & ESG alignment; automating workflows reduces energy waste, predictive analytics optimizes resource
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The Retail and CPG CX AI Guide
Capabilities, Use Cases, and Outcomes Retail and Consumer Packaged Goods organizations operate in high-volume, high-variability environments where customer expectations shift faster than operating models can traditionally adapt. Customers move fluidly between digital and physical channels, expecting speed, relevance, and consistency at every touchpoint, whether they are browsing, purchasing, receiving support, or engaging post-purchase. At NRF
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Forrester mentions Movate in The Salesforce Consulting Services Landscape, Q4 2025 Report
Forrester mentioned Movate in “The Salesforce Consulting Services Landscape, Q4 2025 Report. In its overview of 42 providers, Forrester mentioned Movate and its focus the manufacturing of high-tech products, retail and telecommunications industries. The report identified top business scenarios, capabilities by core business scenarios, and the top three extended business scenarios focused on by providers.
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The Human + AI Continuum: Building the Next-Gen Digital Workforce in CX and IT
For years, discussions about technology and work were framed as a zero-sum game, with fears that automation would replace people wholesale. Today, the conversation has shifted. Businesses are bringing humans and AI together to build a new kind of workforce—one where each complements the other. Humans contribute empathy, context, and creativity, while AI delivers scale,
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Beyond Generative: The Era of Regenerative AI Begins in 2026
In recent years, generative AI has dominated headlines, budgets, and boardroom conversations. And rightfully so. This incredible innovation has completely transformed the realms of content creation, software development, customer interaction, and organizational workflows. Enterprises have achieved immense gains from GenAI solutions. In fact, according to IDC’s findings, every time an organization invests $1 in GenAI,
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Reflecting on the highlights of 2025 at Movate
2025 was more than just another year for Movate. It was a year where ambition translated into action, and innovation delivered real business impact. Here’s a quick recap of the year gone by. With our bold positioning along the theme of “Ride the W(AI)VE™ of transformation,” Movate affirmed its voice as a challenger brand built