Posted Date : 20th Aug, 2025
Job Category :
Costa Rica
Posted 3 days ago
Job title: Digital Marketing Specialist
Location: Terracampus
Experience: 1-3 years’ experience in marketing, digital design or equivalent field
Education: High School Diploma or above
Roles and Responsibilities:
- Design Digital Media Campaigns: Create digital media campaigns that align with our business goals, including landing pages and emails. Proficiency in Photoshop and Canva is a must.
- Collaborate with Field Marketing Manager: Work closely with the Field Marketing Manager to understand event topics, speakers, and objectives. Regular calls with the FMM to ensure alignment.
- Coordinate Digital Content Creation: Oversee the creation of digital content, such as websites, webinars, and emails.
- Assist in Webinar Launches: Support in launching webinars and virtual web conferences. Handle behind-the-scenes tasks and provide post-event analysis.
- Liaise with Marketing, Sales, and Product Teams: Ensure brand consistency across all digital media. Collaborate with the sales team for coordination (no direct interaction with engineers).
- Implement Direct Marketing Methods: Suggest and implement direct marketing strategies to increase profitability. Share ideas and recommendations.
- Monitor ROI and KPIs: Utilize Excel, Tableau, and Salesforce (SFDC) to track and analyze the return on investment and key performance indicators.
- Manage Swag Purchases: Work with venues to purchase promotional items. Utilize established vendors and manage logistics.
- Stay Updated with Digital Media Trends: Keep abreast of the latest developments in digital media to implement innovative strategies.
- Pay Attention to Details: Maintain a keen eye for grammar, image quality, and adherence to brand requirements.
Required Skills & Desired Skills:
- 1-3 years’ experience in marketing, digital design or equivalent field
- Advanced English level (B2+/C1)
- Proven work stability
Technical skills:
- Proven experience in digital media campaign design and coordination.
- Strong knowledge of Photoshop, Canva, Excel, Tableau, and Salesforce (SFDC).
- HMTL/CSS knowledge nice to have
- Javascript knowledge is a plus
- Excellent communication and collaboration skills.
- A creative mindset with attention to detail.
- Ability to adapt to varying workloads due to seasonality.
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| Job Level | 1-3 Years |